Workspace/Owner Cockpit
MTD · May 2026 · Al Nabuda Automobiles

Good morning, Ahmed.
Sales are pacing 18% ahead of plan.

Revenue · MTD
18.6M · est.
+12.4% vs Apr
Deals Won
32cars
+9 vs Apr
Target progress
85% of 22M
on track
Avg cycle
14.2days · lead → won
+1.6d vs Apr
What needs attention today. 3 deals stuck past SLA · 12 leads uncontacted > 4h · 8 deliveries scheduled this week.
3 stuck 12 cold 8 deliveries
Sales value · MTD EST
18.6M
+12.4%
Target 22M · settled by Accounts
Deals won · MTD
32cars
+9 vs Apr
11.1% lead-to-won · industry 9–12%
Avg margin EST
9.4%
−0.6pts
Sales summary · settlement verified by Accounts
Inventory turn
2.4× / quarter
+0.3×
From Inventory · 142 units active
Pipeline funnel · MTD11 stages · standard · drop-off per step
287 leads in
01New
287 · 100%
→ 24585.4%
02Qualified
245
→ 19880.8%
03Vehicle Matched
198
→ 15678.8%
04Quotation Sent
156
→ 11271.8%
05Negotiation
112
→ 7869.6%
06Booking
78
→ 5671.8%
07Proforma
56
→ 4478.6%
08Payment Pending
44
→ 3886.4%
09Delivery Ready
38
→ 3284.2%
10Delivered / Won
32 · won
11.1% overall
11Lost
84 · lost
29.3% drop×

Test Drive is an activity overlay on stages 3–5 · not a pipeline stage.

Lost reasons · MTD9 reasons · 84 lost leads
28 recoverable
84lost · MTD
Competitor19 · 22.6%
Price · budget17 · 20.2%
No response14 · 16.7%
Changed mind11 · 13.1%
Finance8 · 9.5%
Timing6 · 7.1%
Vehicle unavailable5 · 6.0%
Service experience3 · 3.6%
Other · note required1 · 1.2%
Branch comparisonRevenue · units · share
3 branches
SZ
SZR HQ · Dubai 17 cars · 53% of total
9.40
M
YM
Yas Mall · Abu Dhabi 11 cars · 34% of total
6.70
M
DM
Dubai Marina · new · 8 weeks 4 cars · 13% of total
2.50
M
Lead Owner performanceTop 5 · TTFC · cadence · win-rate
7 owners total
AK
Ahmed Khan 9 won · 5.10M settled
TTFC 1.8hcadence 82%win 16.7%
#1
RM
R. Al Mazrouei 7 won · 4.12M settled
TTFC 2.4hcadence 78%win 14.6%
#2
SH
S. Al Hashimi 5 won · 3.18M settled
TTFC 2.2hcadence 74%win 12.5%
#3
KA
Khalid Ahmed 4 won · 2.84M settled
TTFC 3.1hcadence 71%win 11.4%
#4
NF
N. Al Falasi 3 won · 1.85M settled
TTFC 3.6hcadence 68%win 10.7%
#5
Salesperson leaderboard · MTD7 reps · won · revenue · conversion · cadence
Rank
Salesperson
Won
Revenue
Conv.
Cad.
1
AK
Ahmed KhanSX-001 · SZR HQ
9
5.10M
16.7%
82%
2
RM
R. Al MazroueiBX-002 · SZR HQ
7
4.12M
14.6%
78%
3
SH
S. Al HashimiMGR-001 · SZR HQ
5
3.18M
12.5%
74%
4
KA
Khalid AhmedSX-003 · Yas Mall
4
2.84M
11.4%
71%
5
NF
N. Al FalasiSX-004 · Yas Mall
3
1.85M
10.7%
68%
6
YH
Y. Al HammadiDLV-01A · SZR HQ
2
0.92M
8.4%
66%
7
MH
M. HassanSX-005 · Dubai Marina
2
0.59M
7.8%
62%
Uncontacted leadsPast TTFC SLA · 4h · escalate
12 leads
AK
Aisha KhalifaLexus LX inquiry · Walk-in
SLA past 1howner N. Al Falasi
TS
Tariq Al ShamsiBMW X7 · Marketplace
SLA past 2howner A. Khan
MS
Maryam SalehRange Rover · Walk-in
SLA past 4howner R. Al Mazrouei
+9
9 more uncontactedPast TTFC SLA across team
Delayed by stagePast stage SLA · stuck deals
14 leads
HR
Hassan Rahman · 720KMercedes G63 · Negotiation
stage age 5d / 4downer K. Ahmed
stuck
LB
Layla Behrouzi · 380KVolvo XC90 · Quotation Sent
stage age 8d / 3downer R. Al Mazrouei
stuck
SA
Salma Hadi · 425KBMW X5 M Sport · Vehicle Matched
stage age 6d / 3downer K. Ahmed
watch
+11
11 more delayedAcross Negotiation · Quotation · Booking
Revenue · settled by Accounts Margin · estimated · CRM signal Stock · from Inventory 11-stage pipeline · standard Lead Owner ≠ Assigned Salesperson